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RandyWakeman V.I.P. Plainfield, ILLINOIS 1617 Posts |
I'll make a few comments about Harrison's Trade Show University, and of course Harrison can correct me where needed, or expand as indicated as well. While experience is the best teacher, the problem with a lifetime of experience is that it takes a lifetime to acquire it. Yet, making the right choices and working smart as opposed to just working hard is often the difference between success and starving to death.
There are many outstanding performers that have great talent, but have no chance at being successful in the corporate world because they don't employ the fundamentals of good business practices, record-keeping, and follow-up, nor do they understand their client's business. Understanding your client's industry is what enables you to become an important, integral, part of of the team as opposed to just another performer. Harrison covers this in great detail in his Trade Show University. What Trade Show University can do for you is get you higher fees, the right clients, and more repeat bookings. Being a magician is largely a self-anointed title. Being an effective, important part of a corporate sales team is a lot more than just tricks. I say this based on many years of National Sales experience for Motion Industries, part of Genuine Parts Company: NYSE:GPC . GPC has annual sales of over $15 Billion. I've been on both sides of the aisle. While education is expensive (check out the current cost of a semester at a major university), the type of well-reasoned, structured course the Trade Show University offers has never been offered ever before. Naturally, it is tax-deductible just as all other job-search and profession-related expenses are. The best magicians don't get the best work: the most knowledgeable do, just like in the real world. If you are say, between twenty and forty years of age, TSU is the gateway to richly rewarding career. If you currently do some corporate work, but would like to do more, TSU offers you the information you need, regardless of your age. When working for corporations, the price they pay is largely unimportant. What is important, is your ability to show Value: Harrison shows you how. Nothing much happens in the world until something is sold: there is no product, no production, no jobs until there is a sale. The amount of time and money companies invest in trade shows and corporate events is staggering. They do so as it has proven to be the most efficient, effective use of marketing funds. Once Harrison gets you educated and attuned to this, the path forward becomes clear, unconfusing, and straight-forward. You'll have a business plan that needs only execution. Once you plan your work and work your plan, things get a whole lot easier. Back when Harrison started, he had the desire and the talent, but he had no plan: and no intimate knowledge of the corporate world. After 594 trade shows over many years, he learned it all the hard way: so you don't have to. |
HarrisonCarroll V.I.P. Buffalo, NY 118 Posts |
Wow Randy thanks... You sound like Don Draper... Appreciate the insights you've provided here.
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The Magic Cafe Forum Index » » The May & June 2015 entrée: Harrison J. Carroll » » The WHY of TSU » » TOPIC IS LOCKED (1 Likes) |
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