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Topic: Facebook Fan Page Marketing
Message: Posted by: shomemagic (May 27, 2013 04:30PM)
Im needing some help with marketing a facebook fan page... I know you need to get lots of likes but not sure what else can/should be done....
Message: Posted by: shomemagic (May 27, 2013 04:31PM)
Here is the link to my fan page, for those that would like to take a look

Message: Posted by: Bazinga (May 27, 2013 04:40PM)
Hi Mike.

Getting people to leave positive comments would be good. Who could resist hiring you with a gazillion of those, right?

Message: Posted by: Carducci (May 27, 2013 05:46PM)
This has proven to be a successful technique for me:

Message: Posted by: Robin4Kids (May 27, 2013 05:47PM)
I would get a good shot of you performing and interacting with kids and possibly use as your cover photo. More photos of performing and laughing kids are always good. You may want to consider putting your Facebook info on any handouts and let the parents know you will be posting some photos from the party on your FB page, then encourage them to look & like. Also encourage them to post any photos they take with any kind comments. I have a client that has a club band that does this and they got over a 1000 likes in a short period of time.
Message: Posted by: shomemagic (May 27, 2013 07:50PM)
Thanks..lot of great info in the thread so far...keep it coming
Message: Posted by: Aaron Smith Magic (May 27, 2013 10:49PM)
Talk to Michael Eaton, he is very good at this.
Message: Posted by: eatonmagic (May 27, 2013 11:01PM)

We should talk : )

Message: Posted by: mrunge (May 27, 2013 11:16PM)
Definitely want to add some pictures. Lot's of them!! You and your audiance. Also, let everyone know you've got the FB page and keep it up to date. And don't forget, it takes time for it to build.

Good luck...and I "liked" it too!!

Mark. :)
Message: Posted by: Close.Up.Dave (May 28, 2013 07:32AM)
Depends on your audience and what you want them to like the page for. If it is just top of mind awareness, you need to simply have people like it as you meet them. If you want it to be used to market you to moms, etc. then you'll want to set it up to sell your services better, and learn how fb ads can get you new fans.

I use mine for updates to people who like me and my magic. The people who like it have seen my past shows, but aren't in charge of booking me. Therefore, the things I say aren't aimed at bookings or sales in any way. My goal in having one is more about keeping in touch, awareness, and building an online audience that one day could blossom into a new project.
Message: Posted by: Al Angello (May 28, 2013 09:34AM)
It looks great Mike, and I'm one of your fans.
Message: Posted by: curtgunz (May 28, 2013 01:50PM)
On 2013-05-27 18:46, Carducci wrote:
This has proven to be a successful technique for me:


I got cards like this and my likes have gone up.


Give me a like when you visit my page please.
Message: Posted by: Bill Nuvo (May 28, 2013 08:56PM)
http://gritpr.com/ can help you with managing Fan pages
Message: Posted by: mralincoln (May 30, 2013 12:06AM)

Could I get pics of the box(es), too? Also, what are the dimensions?


PS: Tried to PM you. Your box is still full!
Message: Posted by: eatonmagic (Jun 11, 2013 07:27PM)
On 2013-05-27 17:30, shomemagic wrote:
Im needing some help with marketing a facebook fan page... I know you need to get lots of likes but not sure what else can/should be done....

Wanting to check in on you and see how things have panned out and what steps you have taken to increase engagement and/or convert fans or "likes" into paying customers.
Message: Posted by: gordon russ (Jun 15, 2013 10:35PM)
Hey Shomemagic,

What works for me is lots of content. I love to add photos of shows, samples of new promo material, my tour schedule and other info that might be of interest to my fans. I try not to let more than 2 days go between posts. I a have had lots of good feed back from my Facebook Fan Page. You can check it out at https://www.facebook.com/MagicianGordonRuss

Message: Posted by: Al Angello (Jun 21, 2013 10:42AM)
I'm now one of your fans. I really like the way you post your action shots, and pictures of you with the back of kids heads is a very smart move too.
Message: Posted by: Countage (Jun 23, 2013 10:30PM)
Ok Mike I like your page you have to like mine now.

Message: Posted by: stuartmagic (Jun 25, 2013 05:12AM)
Here's my page on Facebook in case anyone would care to "like" it :)

I have found that since using facebook as opposed to just looking at it I have got bookings from it so it was worth the little effort that is needed, however any help would be very much appreciated here too.


Message: Posted by: Countage (Jun 25, 2013 07:43AM)
Stuart I just liked your page.
Message: Posted by: stuartmagic (Jun 25, 2013 08:39AM)
Thank you , I have seen your post above and done likewise. :)

For someone who has got over 100 likes - wow - you must be doing something right - Do you get a lot of enquiries through Facebook and if so what, in your opinion, is the best way to get these potential bookers.

Message: Posted by: misterillusion (Jun 25, 2013 08:49AM)
On 2013-05-28 21:56, Bill Nuvo wrote:
http://gritpr.com/ can help you with managing Fan pages

Hi Bill.......Have you used this company? Do you recommend them for promotion?

Message: Posted by: eatonmagic (Jun 26, 2013 12:02AM)
What a lot of professionals need to be aware of is that if you're going to use a Facebook fan page to market your services, it shouldn't be used as popularity contest. "Likes" only mean $$$ if you can covert them into paying customers. The average Facebook customer (as of April 2013) is worth $174 and that number is steadily rising. The average number of Facebook friends is (again, as of April 2013) is 303. 18-24 year olds have an average of 510 friends!

With so many people b*thch*ng and moaning about having to pay for posts or buy into ads, they are missing the boat. Instead of looking for other avenues of staying relevant in their fans news feeds, most give up and swear not to even try Facebook as a way to market themselves. What most fail to realize is that there are several ways to capitalize using FB as a GREAT tool.

I also see several people on here that utilize their cover image and profile image COMPLETELY wrong as well. Your cover image is the largest piece of real estate your fans (current or potential) see! Let it speak VOLUMES about your business! If you're a kid's entertainer, put the best laugh on there. If you are a pizzeria, put a beautiful slice of hot pizza with melting stringy cheese, not just a picture of your building. See where I'm going?

Also, the profile image should be able to be recognized within a glance. That's the one thing people see in their news feeds is your profile image. A very tiny picture so make sure it has something easily recognizable. If you visit Dan Garret's "Dr. Conundrum's 'Cabaret of Miracles'" page for example ---> https://www.facebook.com/DrConundrumsCabaretOfMiracles, you'll see that the profile image is of a rubber duck. Why? Because not only is it a focal point within the show itself, but also because it's a familiar and memorable icon. Now, when people see a rubber duck they think of Dr. Conundrum's show.

Ticket Sales

Here's another example of how I helped a comedy club sell tickets through the power of FB -----> https://www.facebook.com/theorlandocomedyshow/app_102068836552678

Notice how there are several calls to action once you hit the landing page? Sharing is not only caring but also will help populate news feeds and increase your impressions :) And guess what...it doesn't cost a DIME to share a page.

So, if you're wanting to build a business on FB and want to know the RIGHT moves to make, shoot me a PM and I can explain better what I do and how you'll see a difference in your numbers but overall, your business!