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Magic_Steve Inner circle Maryland 1476 Posts |
Quote:
On 2007-04-24 17:13, JeffMac wrote: Amen. The magic would be ok (hopefully), but to get someone's hopes up like that, then they come crashing down. Not a good idea. Just my thoughts (as usual...) Steve |
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Dan Paulus Veteran user Utah is isolated from the real world by 343 Posts |
One trick I've done is to turn ones into tens. The client supplies the cash, and word gets out! Crowds start to form early hopping to see that again... and everybody brings a one!
[quote]On 2007-04-21 13:58, Steven Conner wrote: Quote:
Joel worked a smaller show here in Salt Lake a couple years ago. I ran into him at the local magic shop and asked advice on working trade shows and marketing in general. The man spent 3 hours with me that night giving advice, then invited me to watch him work for a day at the trade show. I can tell you, he walks the talk! If trade shows were a basketball court, "Dude's got game!" With no microphone (it wasn't working for some reason) I saw him draw a huge crowd started by just showing a money trick to a couple ladies in front of the booth. By the end of the performance, the large mass watched as Joel offered $5000 to a man if he could beat him at THIS, or if he couldn't discern THAT. I saw the money, and do not doubt for a moment that he would have forked it over if he ever lost... which he never did. But NOBODY went home pi**ed! Volunteers actually gave Joel a hug as they left, and were happy to have experienced the magic. And that's the secret. And it comes from experience. Oh, and his clients were EXTREMELY happy too. The leads were coming in hand over fist, their samples were getting into the hands of qualified prospects, and their booth was the talk of the show. And this, according to the client, was their 17th year working with Joel. He must be doing something right. During his break, Joel took me around the trade show, introduced me to a couple of venders, then pitched them on why they should hire ME for their next show! Doesn't sound like someone who's worried about competition. Don't judge the man till you meet him, talk with him, and see him in action. He'll surprise the He** out of you!
There is no great genius without a mixture of madness. - Aristotle
Aristotle www.danscomedymagic.com |
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Michael Bilkis Special user 728 Posts |
In the trade shows that I've attended (not performed) The give aways come from the companies. The performer's job is to get people in the booth and in a good mood. To qualify for give aways, and even a backpack, you'd have to go through atleast on station and meet with a sales rep. The one magician that I did seewould do a few tricks and then make a small info/sales pitch.
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Casey Sullivan New user 80 Posts |
I have worked with companies that did not want to use the cash give away idea. Sometimes the show rules prevent that kind of thing. Maybe if you mentioned the money but let them know there was no way they were going to win it then they would not be to disappointed. The thrill of the game is what keeps them interested. Maybe?
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Magic1 Elite user Los Angeles 408 Posts |
Lyndel, here is my idea and response to your question.
While there may be many opinions here, I do feel that this is a measured, practical, and realistic response. You give people the CHANCE to win $100, an ipod, a stereo system. You announce that if they come around RIGHT NOW they will get a chance to win. When people gather round you play a game with them- (who can follow the ball, the pea, etc.) You give away a few pens or whatever while you play, then you reach the climax of the routine, get some applause, and say- "who would like the chance to win $100?" Get them to raise hands and say" "Great! Please step right over here to get your information taken and you will be entered into the drawing, and we will give prizes (pens, t-shirts, but you don't necessarily mention what the prizes are) to the first 10 people inside the booth.” You mentioned the CHANCE to win 100 dollars (ipod/stereo/flatscreen) and you WILL give out 100 dollars (ipod/stereo/flatscreen) ONCE later in the day or show, but for now it is only used as bait to raise interest and to incentivize people to come, hear the pitch, and give their info. Don't give away your own money. This is no more dishonest than the lottery offering people "The Chance" to win a million dollars for their one dollar investment. But in this case the audience is investing their TIME in exchange for a chance to win. It is fair and they end up gettting free prizes and entertainment as well! Good luck and let me know how it goes via PM. All the best, M1 PS Joel is the best tradeshow performer I've ever seen hands down. Hope that this was helpful, M1 |
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Bad to the Balloon Inner circle Clearwater Florida 2116 Posts |
Here is a fun idea to get volunteers and the money out. A fishing pole. a soft weight with $100 bill attached. Cast it to the back of the crowd and reel in a volunteer and they keep the money!!
Mark Byrne
Mark Byrne
AKA Mark the Balloon Guy As seen on the TODAY SHOW www.balloonguy.net Creator of Bad to the Balloon DVD series Go to my store: http://tinyurl.com/Bad2theBalloon |
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mota Inner circle 1658 Posts |
Whit Hadyn has routines where the person thinks they may win some money...though they never do the routines are constructed to remove the sting at the end.
See his DVD on Fast and Loose and the one on the Shell Game. |
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Lee Darrow V.I.P. Chicago, IL USA 3588 Posts |
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On 2007-03-12 18:47, Dannydoyle wrote: When I started doing trade shows in 1980, the head of marketing for the third largest corporation in the world at that time, said to me, "I've never done an honest prize drawing in my life and I'm not about to start now - and as far as I know, nobody else in this indusrty does one, either!" A drawing is a marketing tool and, from what I could gather, they are used to subtly play up to key accounts. Just a note. By the way, if you are doing a presentational-style show, where there's lot of product knowledge involved - do a QUIZ! The first one who answers a quesion about the product or service gets the T-shirt, the bag, the iPod or whatever they're giving away. This worked very well for me when I did series of shows for the OLD MicroNet/SanCube company (before the buyout). Lee Darrow, C.H.
http://www.leedarrow.com
<BR>"Because NICE Matters!" |
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