From the manufacture:

We realise we have an extremely varied range of customers from magicians and cardists, to collectors and amateur poker and card game players. So, right from the beginning our aim was to create a beautiful deck which still had some traditional elements - to appeal to as many of our customers as possible. We believe together with Randy's skills, knowledge and expertise - that we've achieved just that. We intend on making the LUXXâ„¢ Playing Cards a running line in our store and for this reason this first print run will have a few extra special features which set them apart from the future editions!

Video review: https://www.youtube.com/watch?v=4Ulls39pTrg

Buy yours: http://jpplayingcards.co.uk/luxx-playing-cards