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The Magic Cafe Forum Index » » A tangled web we weave... » » Magicians, Selling Magic Effects and Products On Their Websites? (0 Likes) Printer Friendly Version

Jason Purdy
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Regular user
New England
139 Posts

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So many magicians offer magic effects and/or products that they market, for sale on their “promotional” or “informational” websites.

Why though, would you have it visible on your website for non magicians to see, purchase (or download?) I like the few sites I have seen, that use simple question/answer passwords to prevent the mire curious…. But then again, this very site… offers a tremendous amount of information. And is searchable from major search engines. Where have all the secrets gone?

When people are looking to higher a magician, doesn’t the magician loose a little something if you can hire the “professional magician” for $xxxx.xx or you can by their tricks for $xx.xx?

Wouldn’t that be like a clown selling balloons, pumps, make-up, and instructional videos on a site about their services?

Or a surgeon selling their “tools of the trade” and a how to DVD…

I know there is a lot of money to be made in back of room sales, and merchandising, but I’m not sure how I feel seeing magicians (even some big names) selling their secrets on their websites.

Where then does one draw the line? Hmmm.

Not to mention, some of the brick and mortar stores are closing… you can’t readily see the quality of a prop. Products are marketed and pre-sold before they even ready…

Well, perhaps most “laymen” could care less? Who knows?
Jaz
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Inner circle
NJ, U.S.
6112 Posts

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I don't particularly like seeing this either.
IMO a seperate section would be the way to go.
RobertBloor
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Inner circle
The Socialist Republic of the USA.
1051 Posts

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I would absolutely say that laymen could care FAR less. You see, magicians are the only people on the face of the planet who care so much about something so insignifcant.

Listen, if I'm an event planner and I need a magician to entertain 200 corporate VIPs and he charges $1,200/hr, the LAST thing I'm going to think about is buying his "how to" dvd for $39.95 so that I can go out and entertain (instead of paying)

The suggestion of a "surgeon selling their “tools of the trade” and a how to DVD." is just plain thick headed. Magic tricks are hardly governed or regulated by federal law.

I guess I just fail to see the point. I can only see those self-absorbed magicians being truly bothered by what you suggest.

Robert Bloor
"That whenever any Form of Government becomes destructive of these ends, it is the Right of the People to alter or to abolish it, and to institute new Government,"
-The Declaration of Independence
NeoMagic
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Inner circle
I have...
2017 Posts

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^ I have to agree... particularly given that Jason's own site links to and promotes a "millionaire magician" who is offering access to "100% Free Magic Tricks & Books"... so, yes, where have all the secrets gone?!
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Jason Purdy
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New England
139 Posts

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Maybe I didn’t quite make my point clear. My “thick head” must have got in the way. :o)

I guess I was mainly questioning, “magic effects and/or products that THEY market”. Maybe I should have said, “manufacture”? For instance, a “specialist”, like a manipulator who manufactures “secret” items i.e. Holders, gimmicks etc. and has pictures, and descriptions of the inner workings of each item on their promo site. If Dai Vernon had a website for bookings, do you think he would have a buy it now button for the “Symphony of the Rings” manuscript and perhaps have a “package deal” if you buy it with a set of rings? Oh yes, and Blackstone’s site of course, would sell a bulb, and…. Well hopefully you get the idea.

I don’t really question magicians selling magic tricks either especially to magicians. Or at lease to people who have a smidgeon of respect to put in the time to present it decently. Heck, most every toy store sells magic sets and you can actually get some pretty good magic books any good book store. Or just search a search engine, to find out how any number of our effects are done.

When I was a kid, I had the Public Library get a loan of books from the Library of Congress. I actually had to research abit. This made me have a greater admiration for the art. Some of the things I was looking for weren’t just readily available. Granted, I could have saved a lot of time and effort in today’s “Information Society”. That is part of what is saddening to me, how magic can seem so disposable at times.

I have a friend, Yoshi (Johnny) Hirose a Japanese magician. Although he had studied the magical arts since he was a teen, (and I believe worked at a magic shop as a teen) he didn’t become a professional until he was in his late 30 or early 40’s. Basically out of respect. He wasn’t ready, and had a lot to still learn. I’d say, who needs Magic to be “governed or regulated by federal law” when there is that much self-respect and discipline?

It’s OK that laymen care less… Sometimes, I just wish Magicians would care more!
magicdave777
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Along these same thoughts, does anyone else find it odd that so many entertainers try to sell their autographed picture on their site? I am really curious how many people actually purchase a local magicians autographed poster online. Now I can see them buying one at the show....but buying one online before/after the performance??? To me it just seems cheap--especially from a client perspective--as if they are not maing enough off their performances they need to sell a $3.00 poster or a $10 t-shirt? Dc can do this--he is famouse. However most of us here are not.

Any thoughts?
Jason Purdy
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Regular user
New England
139 Posts

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I have t-shirts for sale on my site. Actually, I have sold a few to people who haven't seen my show. Just collectors I guess. Personally, I have done very well with shirts, photos etc. At shows. I mainly offer them on the website for people that may have seen a show, wanted a shirt, but didn't impulse purchase.

Basically, I'd say it is just another facet of marketing.
Christopher Starr
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Inner circle
Heart of America
1851 Posts

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I have to agree with Jason on this, as I do not understand why anyone would allow non-magicians to casually browse their "magician's only" products.
Phil C
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Special user
Ontario, Canada
903 Posts

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I would have to agree with Robert with this. If someone would like to hire a magician, what he/she is looking for is entertainment, not secrets to methods. And they will surely understand performer take years of experience and practice to perfect their acts.

I have seen many people suggest the idea of having 2 websites, one for magicians and one for potential clients. I agree that this might be good. But this is definitely not foolproof.

Nowadays, people can basically get any information via the Internet. So simply searching for a magician's name in google, the results will definitely show both websites, and a list of other magic shops that sell the magician's products.

Moreover, the idea of adding some sort of special question to a magic shop is sure interesting. But again, a simple search would reveal the answer to the question.

So sad but true, there is really nothing much we can do about this. But prove that our performances are much more than just the trick Smile

Phil
wildarr
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Isle of Palms, SC
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So then....you have to post 50 messages to the sites forum before you can buy?

Or else submit an application describing 3 of your magic books/dvds and describing the effect and method of your favorite 4 Ace trick.

While I don't necessarily appreciate the freedom of the internet, I realize that the gatekeeping that is necessary is an enormous challenge. (Oh the challenges of being a keymaster!)

What else would we do to ensure the deservedness of instruction?
Mary B.
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Café Tech Advisor
Howard City, Michigan
626 Posts

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As one of the "laymen" I can assure you that, for the most part, I don't bother to investigate how a trick is done, or go to any site to look at magic items I will never use. I know a lot of people (non-magicians), and only five or six have ever heard of the Magic Café. Only one of those has actually visited, and he is the one (Gene) who writes the scripts! From my perspective, exposure isn't that much of a problem. I'd guess that the majority of folks are simply not interested in spoiling the magic for themselves.

The posts here that are available for anyone to read hold no secrets for me. For that matter, the ones in the secret forums hold no secrets either. It's as if you guys are all talking in code, and I neither know nor care to break the code.

My two cents...
Phil C
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Special user
Ontario, Canada
903 Posts

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Thanks Mary.
Nice to hear an opinion for layment perspective Smile
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