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jkvand Special user Johnstown, PA 658 Posts |
Once I realized that it wasn't an MTV ad promoting Total Request Live, I realized it was just a new cover design for The Linking Ring. I like the new design!
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Steve Hart Veteran user Cocoa, FL 388 Posts |
Everyone has an opinion, yet no one asked why did they change it?
There is a reason. It is not just to give it a new look but to avoid a common editor's problem. What could that be? If you go back a look at the old issues you find the magazine title would commonly cut off the top of people's head so to avoid this the editor decided to change the cover and just print TLR off to the side. (Which is by the way the short term used by us who work for the magazine.) Steve Hart I.B.M. Membership Committee Chairman
www.SteveHartSpeaks.com
www.magic2motivate.com "Motivational Magicians are some of the highest paid magicians, find out why?" |
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drwilson Inner circle Bar Harbor, ME 2191 Posts |
Steve,
Thank you for the explanation. Another approach to this problem is to let the top of the person's head block part of the lettering. Some magazines do this regularly, and it's very dramatic. I think I'm in the minority on this thread. I like the new look. Yours, Paul |
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Kipp Sherry Elite user Boise, ID 477 Posts |
I feel the world uses too many acronyms and this can get confusing, but then some times it can work in your favor.
In my "real" job I am a computer programmer. When I tell my employer that I want to go to an IBM convention, they are all for it. They think I'm going to a computer convention when I'm asking to go to a magic convention. As far as TLR, I'll join Paul in the minority. I like the new look as well. What really get's my fur up is the U.S. Government changing the look of our currency. This really messes up my gaffed money tricks! Until we appear again, Kipp Sherry |
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Michael J. Douglas Inner circle WV, USA 1645 Posts |
Now that you mention it, Steve, I think I read that in TLR when it changed. Oh well, it still has the full name on the side.
Kipp, I know what you mean. I can no longer delay the change when the bill changes color! Uugghh!!
Michael J.
�Believe then, if you please, that I can do strange things.� --from Shakespeare�s �As You Like It� |
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Bob Sanders Grammar Supervisor Magic Valley Ranch, Clanton, Alabama 20504 Posts |
Michael,
I do find it embarrassing when some minimum wage clerk can't accept cash because he doesn't have a pen to check it. I guess we improved it. It doesn't even match. Steve, I understand the graphics problems but I also think killing the communications value isn't the solution. Is there something less they can do for us? Bob Sanders Magic By Sander TMC |
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The Bonnie Kids Loyal user Sweden (Västerås) 267 Posts |
It's Ok for me. I like TLR.
I understand this is not maybe the correct topic, but I am magician for kids and I have ALWAYS missed (since 1983..), in the new and old TLR, a dedicated part to this magic. Couldn't TLR take in heritage some part of the excellent Magigram? // The Bonnie Kids |
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Anatole Inner circle 1912 Posts |
In response to the argument that "the (Linking Ring) magazine title would commonly cut off the top of people's head" as justification for changing the magazine title to TLR, there are two other solutions that would not cut off anyone's head but still accommodate the full title: 1) reduce the original photograph so that it will fit in a rectangle below the title (which was often done "in the good ol' days"), and 2) choose a cover photo where only miscellaneous background is obscured by the magazine title. I know some "artists" may feel that it's attractive to have the cover picture bleed to the edges, but that's not necessarily a rationale for doing it on _every_ cover. (I'm reminded of the commercial where the animated bottle of syrup laments "Ooh, somebody put a logo over my face.")
Other alternatives would be 1) reproduce the cover photo on the back cover sans title text; 2) reproduce the cover photo on the inside front cover, and 3) reproduce the front cover inside the magazine where the article it relates to appears. On the other hand, the back and inside front cover are prime advertising space. ----- Amado "Sonny" Narvaez
----- Sonny Narvaez
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