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The Magic Cafe Forum Index » » Tricky business » » How many shows should you lose? (0 Likes) Printer Friendly Version

Hart Keene
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Inner circle
Eugene, OR
1486 Posts

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Hello everyone. I have booked about 17 shows for December. I have only lossed 2 shows on price. If you only lose a couple of shows because of price should you raise your rates? Does anyone have any formulas they go by? How many shows(percentage) do you EXPECT to lose because of you rates? Thanks in advance guys and sorry if this has been answered before but I am BUSY!
-Hart

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Magician Portland Oregon
HypnotizeAmerica
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Veteran user
399 Posts

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Hart -

I bet you'll lose more shows for being too cheap than too much. Let them brag how much you cost, not how cheap they got you for.

TC
Hart Keene
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Inner circle
Eugene, OR
1486 Posts

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Quote:
On 2006-11-30 15:39, HypnotizeAmerica wrote:
Hart -

I bet you'll lose more shows for being too cheap than too much. Let them brag how much you cost, not how cheap they got you for.

TC


Good point. I don't think that I am too cheap but it does worry me when I book almost every show. Maybe I should take it as a good thing, I don't know. I should say that it is much harder to book a show if someone has not seen me perform...I am sure that is the same for most of you though.
-Hart

Check out my website:
Magician Portland Oregon
HypnotizeAmerica
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Veteran user
399 Posts

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If you are comfortable with your closing rate for gigs then raise your prize. Every year it cost 4% more to live, gas going up etc. If I were you I'd raise your rates by 25%. Yes you'll lose some gigs but you only have to book 75% of current gigs to make the same around. Work less, make more, sounds good to me.

TC
Al Angello
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Eternal Order
Collegeville, Pa. USA
11047 Posts

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What do magicians in your area charge? What makes you so successful? A 90% success rate is very good, but WHY. Is it salesmenship, is it animals, is it balloons, is it no competition, or is because you are very cheap? If you ask yourself these questions the answer will become apparent.
Al Angello
Al Angello The Comic Juggler/Magician
http://www.juggleral.com
http://home.comcast.net/~juggleral/
"Footprints on your ceiling are almost gone"
nucinud
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Inner circle
New York, New York
1298 Posts

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In sales the rule is if you sell 10% of the people you solicit, you are doing very well.

You seem to be doing very well.
"We are what we pretend to be" Kurt Vonnegut, jr.



Now U C It Now U Don't

Harry Mandel

www.mandelmagic.com
Al Angello
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Eternal Order
Collegeville, Pa. USA
11047 Posts

Profile of Al Angello
He isn't soliciting people they are soliciting him. If they are calling him souldn't he expect a higher sucess rate than 10%? I'm thinken you should be satisfied with 50%, there must be a good reason why you are getting 90%.
Al
Al Angello The Comic Juggler/Magician
http://www.juggleral.com
http://home.comcast.net/~juggleral/
"Footprints on your ceiling are almost gone"
RobertBloor
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Inner circle
The Socialist Republic of the USA.
1051 Posts

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Why are you worrying over the shows you LOOSE?

Come up with a goal for income - write it down. Then work to meet it.

Listen, if you're goal is to do $5,000 in gigs, and you do that, but in the process lose $1,500 - who cares.

Sure maybe take another look and RAISE your goal.

BUt beyond that, if you're worrying about what you MAKE, you won't have time to worry about what you loose.

Robert
"That whenever any Form of Government becomes destructive of these ends, it is the Right of the People to alter or to abolish it, and to institute new Government,"
-The Declaration of Independence
Bob Sanders
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Grammar Supervisor
Magic Valley Ranch, Clanton, Alabama
20514 Posts

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"I have no arguement with those who charge less. They know what their show's worth."

Bob Sanders
Magic By Sander
Bob Sanders

Magic By Sander / The Amazed Wiz

AmazedWiz@Yahoo.com
wizardofsorts
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Special user
Chicago, IL
935 Posts

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Robert,
You've got it, have a goal and work to it. The reason most people don't reach their goals is... they don't have any.

Edd
Edd Fairman, Wizard of Sorts is a corporate magician available for your next trade show, hospitality suite, client luncheon, or company event. http://www.wizardofsorts.com
Bob Sanders
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Grammar Supervisor
Magic Valley Ranch, Clanton, Alabama
20514 Posts

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Have you ever studied Thomas Edison? And his losses were?...

How can you lose what you never had?

Bob Sanders
Magic By Sander
Bob Sanders

Magic By Sander / The Amazed Wiz

AmazedWiz@Yahoo.com
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