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The Magic Cafe Forum Index » » Believe it or not... » » Higley's How-To now a PDF and a book... (0 Likes) Printer Friendly Version

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Doug Higley
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Haha thanks...lately that road seems a bit shorter than I'd care for...

Hmmm...If I can wear Dracula's Ring your show might be a candidate! But on the other hand (no pun intended) Marty you have a full Museum Show...I kinda have my druthers set for a Single-O...I mean if I am only one of a kind it would be only natural. You'll need a BIG case though...not just an upturned fishtank. Smile
Higley's Giant Flea Pocket Zibit
Kondini
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Having shown both taxi and higgi from a UK standpoint the taxi falls a poor second,,,why, cos public opinion in the UK shies away from the stuffed critters that`s why.

Now the higgi is a different proposition,,,not a twist on anything that once lived, not an aborted thing that could have lived but a one off,,,could be anything, an unknown, not comparable. That`s it in a crux.

The NON OFFENSIVE what is it HUMBUG is translated into the Higg.....you form your own conclusions as to what,,,if,,,,maybe etc etc.

OK get the how to,,,but if it`s not in your heart to show as a showman then even with the how to you will fail.
Its all there in black and white, the secrets to the showing,,,but read between the lines, then get off your ass and do it.

Doing it will show the real way,,,,but the how to cuts a hell of a lot of the work down for you.

I can only comment from a UK showing point of view.

Note:- Dr Deaths Taxi show, is no more.
We are still showing and several poachers are trying to cream their way in,,,good luck to them,,,for we have scored heavily and taken the cream,,,they who follow are welcome to our leftovers!!!!

Ken
takeachance
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It certainly does make a lot of sense Doug, and I didn't mean to imply that the "How To" was the only edge you have. Your miles ahead with the complete package, not to mention your generousity in helping those who need help getting it all to happen.
jeremysweiss
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Honestly, I might keep the how-to manual reserved for 'zibit buyers. It is intellectual property that is really worth more than what you are selling it for without the 'zibits.

Or I would probably make the manual free for 'zibit buyers and price the manual just short of the cost of a 'zibit. Why? Because it is the information in the manual (not the 'zibit itself) that will make the purchaser the money. Hence it is almost the most valuable portion of the purchase.

The actual 'zibit is great, but as you alluded to in the manual (and your posts above), you could just as well use the infomation and make (nearly) as much money by putting a $5 mirror in the box (true people will get p***ed, and the 'zibit will probably make you more when other people hear about it.)

So, the manual is almost equally valuable in my mind.

As for being a preacher of Higley (or a choir for Higley)...well, I don't know Doug. I have never actually met him. I only know about him through this forum. He doesn't pay me anything. From what I have seen he does great work and is a stand-up guy and I wuld be sharing with everyone on this (and other) forums if I thought he was otherwise. (I would indeed welcome the opportunity to meet him in person.)

As for there being other options by other artists. There are. Buy what suits you, your needs and your situation. I made my choice and I am telling you all how I feel about it and how it worked out for me. I also bought a Meah banner, which is an item in my collection that is LOVED by me--it couldn't have been more perfect! Frierson does great banner work. So does Dr. Wilson and Ses. So does Marie and a host of others. I don't think anyone on this forum is really unaware that other options exist.
The Shock Doc
<BR>www.TheShockDocShow.com
<BR>
<BR>
<BR>http://ballycast.com/wp-content/uploads/2009/ballycast-024-2009-03-21.mp3
<BR>
<BR>"....Jeremy Weiss has the greatest card trick of ALL TIME!"--Jamie D. Grant.
<BR>Start listening to iTricks 11/12/09
Doug Higley
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Thanks Jeremy...but I need to correct you on that point about the mirror in the box. I never alluded to such a thing as an exhibit using a Mirror. Nor would I even consider it! It would be a lame and frankly stupid prank to pull on your customer. What I DID say was you might want to put a small sign outside the front that says "NO It is NOT a Mirror!" The reason is you will have (everybody does) some know it all walk by and tell their group "Oh that's just Mirror!"
Here are the exact words from the How-To:
-----------------
"The only other sign you might consider is this:

NO! It's Not A Mirror!

Lots of folks will think that! You'll hear them tell others "It's only a mirror." This always happens! So eliminate it."
------------------
So NO it will not nearly suffice, it would be a disaster!

The main thing you want to do is have the customer SATISFIED and you get no gripes, no heat, no stupid looks that they feel taken. When you use one of my Zibits it's almost a guarantee because you have delivered EXACTLY what you advertised (You know, those special words I give you) and EXACTLY no less. (many cases MORE.)

I and Kondini and others can't keep beating this horse here as if it is not yet understood. The exhibit MUST be an UNKNOWN AFTER they see it even!! Because of the WORDS on the front, they are coming in as a BLANK SLATE with NO mental images to fulfill...so what you display MUST be something they can't immediately call up from some mental file...it will surprize them...THEN and ONLY THEN will you have a customer who is prone to leave your little show and tell somebody else or bring in the rest of the group. It is the freakin' KEY to the whole thing. It is why I no longer recommend Chupacabras or even the Atomic Fish for the main Single-O, even some of my best stuff doesn't work as well!

If you don't get this then read it again or phone me or something. NO, a Witch's Hand will not work nearly as well. Not even CLOSE. Why? It's a Hand. If it was a real Witches hand or the freakin' hand of Lincoln, it is still a hand. Big Wow.
Everybody understands this so far who really understand the plan...so far anyway.

My Zibits are made to be Perfect for the Plan. The Plan is perfect for the Zibits.
They are fingers in a glove. The words that NEED to be used are specific and Perfect the Zibit is specific and PERFECT to the words. It's not really your taste that counts IF you are doing this for money. If you are doing this to show your taste in ugly creatures then have at it. 12 years of field testing by countless show folk coast to coast have proved it EVERY word. Years of countless reports from the field ( and I mean countless) have been 100% positive. You are buying a set, an idea and the Tool. Break up the set and use a different tool and it's NOT what I teach. Simple as that. Not a Paper Mache Hand. Not a Mirror. Not a two headed cat. Not a Feegee Mermaid monkey head and fish tail. Not Hitler's weeny...Not any of that stuff. They may work in a different situation but NOT with my plan which should be followed for maximum impact.

You will make the cost back the first weekend usually. The first time out! If after that you think you know better and have better ideas then do it that way. This is not a brainer. But if nobody else over the 12 years is arguing the point then maybe it just might work as I say it does and there are reasons for that no?

For maximum sucess this show requires it be done this way. If you have it and want to add another show next to it with other stuff be my guest...but this show...this specific show is the way it is for a reason. To me it would be like having a Freak Animal show and showing a Tea Cup with two Handles. Huh? Unless you don't understand the key points.

Since no one here is stupid then it just means a re-read...or a phone call. I have Toll Free number just for that. The show has been SIMPLIFIED down to bare bones for sucess...easy simple and doable unless you like to embelish...then it becomes a different show.

I'm tired.

Have a good one. Smile

Lets simplify even more...For $399 here on the Café you can have a method to disappear a Lemon. OR for $375 you can have the basic elements of a Business that can bring in thousands to tens of thousands. You want to be a player in the grindshow biz? This is ONE way to do it...it's not a big deal it just works.
If you buy $2 packet tricks and that's your speed, cool...but you wont have a horse in this race without the investment. I'm talking here to folks with a horse...
I'm taking the time to emphasize certain things here for those who already have the plan and to clarify some misconceptions that MAY be out there.
Higley's Giant Flea Pocket Zibit
jeremysweiss
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Yes, Doug is right. He does essentially state that using a mirror is a stupid prank and does not recommend it. In fact he recommends methods to eliminate that fear from the customer.

My point was that the method you share is so powerfult that it would even work effectively with something as lame as a mirror. However, a mirror in a box only has fair money making potential (b/c you aren't going to get repeat business or generate a buzz amnongst the customers friends that will make them want to see it too. Instead they will just mock their friends for getting suckered.) Therefore a mirror has only a fair money making potential and an even higher "black eye" quotient.

However, the Higley method combined with a Higley 'zibit will eliminate beefs by delivering what it promises--a mystery WHILE. This will increase repeat biz b/c friends will want to see what their friends saw (so they can make a guess of their own). Now you have powerful money-making potential with a low "black-eye" quotient.

Therefore, I think they should be sold as a set. Why let yahoos (who put mirrors in boxes or otherwise lame gaffs) use your intellectual property and make it tougher for those who have bought quality?

That being said, there is always a place in my heart for "The Man-eating Chicken" and "The Man Who Breathes Under Water" (a great one from Dr. Wilson).
The Shock Doc
<BR>www.TheShockDocShow.com
<BR>
<BR>
<BR>http://ballycast.com/wp-content/uploads/2009/ballycast-024-2009-03-21.mp3
<BR>
<BR>"....Jeremy Weiss has the greatest card trick of ALL TIME!"--Jamie D. Grant.
<BR>Start listening to iTricks 11/12/09
Big Jeff
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Doug,

I am very close to placing an order with you. I have your Dark Musuem set and know the quality of your work. In a post above you said that you don't recommend a chup or the atomic fish and that some of your best stuff doesn't work as well.

What would you recommend?

I will call you to place the order and talk about some ideas I have about where to show it. I will follow your notes to the letter because I know the plan will make money.

Thanks,

Big Jeff
Doug Higley
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I recommend OTHER THINGS I make. haha. Those that do not have an identifyer attached. So when somebody outside the enlosure hollars in what is it? I don't want the person INSIDE to yell out "It's a Fish!" Get it? I want them to yell out "Hell I don't know!"

ie: The Atomic Fish is cool and a great 2nd Zibit or Blow-off...but as the Main thing that relates to the signage, I feel stronger about something else. My versions of the Mer because it is an unknown for sure... The other item, I'll let you know when you contact me. Smile

This is all real easy when you have the Plan so these 'sound bites' may be confusing.

The Chupacabra...well it's a great Zibit and I was the first to make them...PLUS I get more money for that Zibit so why don't I recommend it for this show? Am I stupid?
Well...it works that's for sure BUT showmen have the tendency to tell or advertise what it is thereby defeating the whole concept! In affect Lying which I do not ever recommend. When you do the show as outlined you are telling NO lies. None. Zero. You will NEVER get called on it or get the management ticked off because of complaints. It's the beauty of the show.

If you say the gaff is a Chupacabra that's not true and sonmebody WILL call you on it! If you hint that it could be that's one thing but the tendency is to tell them you have one because you think it will get you more money...it wont. Those with the plan should know why, if not call me. If you can't advertise it as such then why bother? Get a Mer, it costs less and works better in the long run.

If I went out these days I would use a...well...it's on the page on the site...find it or eMail me or call. Smile Aint I a stinker?

And Big Jeff you'll be most welcome to the clan. Smile
Higley's Giant Flea Pocket Zibit
Kondini
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Just got back from Hampton Court Palace.
Friday we had the Mer as a singlo.
Saturday the Chup
Sunday the Mer
Monday the Chup.
The Chup wins hands down (Maybe due to the blurb outside and my spiel,,,not sure!!).

The Mer took in between 450 to 780 punters each day.
The Chup 570 to 1000 each day.

Don`t know if this proves anything,,,just thought you would care to share.
Set up in 8x8 Popup single zibb on table,
Traded from 10am till 6:30pm each day, no close.

Ken

BTW No beefs at all. Just lots of laughs.
Doug Higley
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Your spiel no doubt.

This show gets no beefs. Besides you are really scary. Smile
Higley's Giant Flea Pocket Zibit
airship
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I've got the Dark Museum walk-around and it plays GREAT! I never thought my health would allow me to even consider showing a Zib, but I'm getting better day by day, and think in a year or two I might be up to it. What a fun 'retirement' that would be! Smile

Anyway, without spilling the beans, is the development of a good pitch 'character' essential to the process? Is it just 'frosting on the cake'? Is it indifferent, or does it actually detract from the method? I mean, I can see how Ken makes a living with it, looking like he does, and with a lifetime of carny experience. But what about a broken-down old amateur magician like me?
'The central secret of conjuring is a manipulation of interest.' - Henry Hay
Doug Higley
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Not a challenge my friend. You'ld get the 'sympathy' change. Smile

Actually, looking the part of a character wouldn't hurt and depending on the venue might add to it. Not at a Flea Market but if you were doing a 'walk around' at a fair or ren it would help...especially if you were the 'tent' they had to notice.
Higley's Giant Flea Pocket Zibit
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