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Elite user
Sunny California
434 Posts

Profile of NexusMagicShop
PPC has become very expensive over the last couple of years, I used to pay around 4 to 6 cents per click 2 1/2 years ago. Those same keywords are now 0.45 to as much as 2.50 per click. The economy has shot the competitiveness through the roof, and more and more are using PPC. I don't expect it will come down either. You just have to get creative, and research lesser known, yet still searched keywords or keyword phrases. Then you can get pricing down a bit. You will not get the high impressions, but you will still get clicks. It's worth it if you are selling high priced items or services. The margin I'm left with for driving traffic to my store using PPC is not really worth it anymore. I have found other ways... Smile
Jason of BackroomMagic| Mobile friendly magic forums and blogs
Howie Diddot
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Inner circle
San Francisco & Los Angeles California
3286 Posts

Profile of Howie Diddot
On 2009-01-14 00:04, ScottRSullivan wrote:
I thought this only worked if you click on a Wednesday, while eating a grilled cheese sandwich.


It does work on Wednesday, but it can't be a grilled cheese sandwich, you need to be eating a ham and cheese sandwich; it contains more fat to digest
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