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The Magic Cafe Forum Index » » Tricky business » » Trade Show Magicians: Magic “objectionable” and prohibited at trade shows? (0 Likes) Printer Friendly Version

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ThorstenHappel
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Wow, just stumbled upon my own post that I wrote seven years ago. And there are still comments coming in. Thanks to everyone who added content to this.
Thorsten
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"If this be magic, let it be an art ..."
-- William Shakespeare, The Winter's Tale, Act 5, Scene 3
gadfly3d
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When I read this I thought "when I was doing trade shows I never ran into a show that didn't allow magicians" Which of course is sort of a self fulfilling prophecy!

Gil
Zendor
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I wonder if there has been 'problems' in he past. Examples: too loud or caused congested walk ways or complaints from the booths next to you.
corpmagi
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Mostly it's about shows that feel that they don't want a carnival atmosphere at a "serious" show. I've run into this problem only once in nearly 30 years and it was at a radiology conference. Seems there was a problem with a magician blasting his sound system and clogging the aisles, so they banned them altogether.
A Modern Trade Show Handbook
www.trafficstoppers.com/handbook
rossmacrae
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Blasting his sound system ... yeah, not exactly well-behaved. But ... clogging the aisles (presumably near his employer's booth?) You mean, the magician was bad because he was too successful? Gosh, guys, sorry I did my job ... I'll try to drive people away next time.
Jerskin
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I worked the auto shows for Chevrolet five years. I was hired as a "narrator" as no "entertainment" was allowed.
GrEg oTtO

MUNDUS VULT DECIPI
corpmagi
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Quote:
On 2010-01-20 14:10, rossmacrae wrote:
Blasting his sound system ... yeah, not exactly well-behaved. But ... clogging the aisles (presumably near his employer's booth?) You mean, the magician was bad because he was too successful? Gosh, guys, sorry I did my job ... I'll try to drive people away next time.


Everyone exhibiting at the show has the right to their own exhibit space. When a magician gathers a crowd that is so large that it impedes traffic in the aisle, has attendees spilling over into a neighboring booth, or in any other way impinging on space that belongs to another exhibitor, it's a problem.

Most of the time problems can be worked out amicably, but sometimes, there is no way around it. The trade show management stepped and issued a ban on all performers. Not the best solution IMO, but that's the route they chose.

My advice is to preempt any problem by meeting the neighboring exhibitors before a problem occurs and explaining to them what is going to happen. Also let them know that it's not a problem for them to "feed off" of the crowd you create. the the exhibitor across the aisle from you isn't a competitor, you can also invite the crowd the visit XYZ company across the aisle after they're finished at ABC company.
A Modern Trade Show Handbook
www.trafficstoppers.com/handbook
jlevey
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Jam-packed isles may go against the building's Fire-code best practices. You might want to consider moving your table inwards, setting it further back into the booth instead of setting it on the booth's outside perimeter. To initially attract your crowd, you could have a small portable tripod type table along the booth's edge, and perform a three card monte or simply stand close to the isle (not "in" the isle) and start clinking a nice set of rings. Once the crowd begins to build you pull them inwards... towards your lair Smile

Of course, CorpMagi's suggestions are all right on. The best way is to get everyone working together, understanding that everyone benefits from this approach in the end.
Jonathan
Max & Maxine Entertainment
Magicians with a touch of comedy!
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jamesbond
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Hmm you are not referring to Joel by any chance in regards to clogging the isles are you??

James Bond
corpmagi
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I Wasn't referring to anyone in particular. My point was that everyone needs to be aware that although your job is to create an attraction/attention to your client, the other exhibitors have just as much a right to their space as well as the aisle in front of their booth (which is common/shared space).
A Modern Trade Show Handbook
www.trafficstoppers.com/handbook
gfdiamond
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sweden
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Hi,

I was at cbit (computer show) in hannover in 1996.

in the new technology hall, it was wild. dancing girls, guys in men in black outfits doing dances to disco music, stilt dancers, magicians, etc.

tons of business being done.

next door was the banking equipment switching hall. deader than roadkill.

but what the heck, they probably got more business done as their products cost a fortune and were only bought by other bankers. combine this with german and swiss staff, and you have the recipe for zzzzz.

so, its different for various products I suppose, but I took one look at the banking hall and promptly went back to the party.

regards,

geoff.
Check me out on Google. Geoff Diamond Magician.
Arthur Scargill
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I once saw a well known trade show magician get an amazing size crowd. Not only did it clog the aisles it also clogged the front of about six other booths too. People were watching the show standing inside other booths. I had never seen anything like it then and haven't seen anything like it since.

However, when I recovered from my admiration of the phenomena I realised that this may well have been a counter productive approach. I realised that the companies he was blocking and stopping from doing business were big international 500 Fortune companies. I thought to myself, "Surely to God all the managers of those booths are going to go en masse into the show management offices to complain"

I found out later that this is precisely what happens to this performer on a frequent basis. And it seems he has been thrown out of show after show for this approach.

In fact I saw various members of his own booth staff giving him great looks of disapproval for whatever reason I am not sure of. He was doing some stunt with a spectator's neck (I can't remember what it was) but it seemed disrespectful and very rough handling. One of the salespeople on his booth gave him a dirty look and I overheard him say to another sales rep. "We will never use him again"

I don't know anything about trade show work but it seems to me that corpmagic's approach is good common sense. Crowds are a good thing but then you can also have too much of a good thing. And that isn't a good thing.
corpmagi
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Precisely!
A Modern Trade Show Handbook
www.trafficstoppers.com/handbook
MikeClay
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Try being a balloon guy...
everyone hates us...

LOL had one trade show tell me that the balloons I was blowing up by mouth where not allowed because they could float up to the ceiling and get int the air system..

it shocked me and I responded with..

I might be full of hot air but it's not that hot.. and your thinking of helium not air filled balloons.. these don't float..

didn't matter.. as a precaution of the laws of nature and physics taking a vacation I had to leave.. As a precaution..
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