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Meng Regular user Somewhere in Germany I wrote 128 Posts |
Sony is exposing magic tricks in a commercial to promote the slow motion features of their new Xperia XZ smart phone.
Quote Sony: "Could Super slow motion reveal what the eye can't and uncover the magic behind the tricks?" They not only show Crazy Man's Handcuffs in slow motion and close up (beside other tricks and sleights), they even name it correctly. The London-based "magician" who was willing to be filmed calls himself The Chelsea Joker. What do you think? |
Rizzo Inner circle East Coast 3346 Posts |
Wow. Talk about showing the work
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WitchDocChris Inner circle York, PA 2614 Posts |
Hm. Didn't even need the slowmo to see the snap change.
As Immorten Joe would say, "Mediocre!"
Christopher
Witch Doctor Psycho Seance book: https://tinyurl.com/y873bbr4 Boffo eBook: https://tinyurl.com/387sxkcd |
Wizard of Oz Inner circle Most people wish I didn't have 5150 Posts |
That's a shame. Another Masked Magician who can't make it legitimately and selling out.
Who knows how many folks will see the commercial and the sponge ball and card moves are just moves, so easy enough to avoid by workers until the dust settles. But Crazy Man's Handcuffs? That is a staple in so many workers' repertoires. And has always been pretty secret since it can't easily be put into a magic set. What a shame. Hopefully this just blows over.
Pay no attention to that man behind the curtain.
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Tim Snyder Regular user Chicago, IL 112 Posts |
I hate exposure of any kind, but how many people watch commercials anymore? If I watch a TV show live, I start it 20 minutes late so that I can fast forward through the commercials. I don't text a lot, but I imagine a lot of people use commercials as a good time to check their other devices. This doesn't seem like a "stop everything and watch this" type of production. Hopefully it will have a limited viewership.
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tommeepickles Regular user New Orleans 165 Posts |
I haven't seen it on TV yet but I opened it up in Youtube just to give it a thumbs down.
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Dave Scribner Assistant Manager Lake Hopatcong, NJ 4849 Posts |
I don't like the exposure and haven't seen the commercial either but unless this is several different commercials, it seems awfully long.
Where the magic begins
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Nash Inner circle Hong Kong ~ USA 1101 Posts |
To be honest, even in slow motion, I don't think lay people can really pinpoint how Crazy Man's Handcuff works, let alone remembers it enough that when they see a magician does it live that they'll know the secret. From a marketing perspective, that's actually pretty ingenious of Sony to promote their slow-motion capability.
I teach leaders the magic of curiosity and empathetic communication. keynote Speaker | Seattle magician
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MJE Elite user After all these years,I STILL have only 409 Posts |
Quote:
On Sep 3, 2017, Nash wrote: Yeah, I'd have to agree with Nash. Unless your goal is to make people think that what they think they see is the reality, something like this may even lead to a greater appreciation of the skill involved. You can see something happen in the slo-mo shot of C.M. Handcuffs, but what you see isn't explained. We know what we're seeing because we know what we're looking for, but the vast population has no idea. The other effects shown add credence to the "hand is quicker than the eye" theory, which is actually true once in a while. I see nothing horribly sinister in this ad. I see a smart marketing idea and possibly even a good talking point for talented closeup entertainers. |
pepka Inner circle Uh, I'm the one on the right. 5041 Posts |
His sponge ball vanish didn't look that good at REGULAR speed.
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mantel Special user 922 Posts |
I hope the "exposure" is worth it. That's the joke and funnily enough he's calling himself a joker.
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61magic Special user Sacramento California 775 Posts |
I too dislike exposure when done for no other reason to make a quick buck. Think about it this really isn't any different than all the exposure on youtube... Ultimately magic will suffer when the mystery is gone.
Just my $.02
Professor J. P. Fawkes
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Paul Inner circle A good lecturer at your service! 4409 Posts |
Chelsea Joker? Chelsea Dick more like.
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wunceaponatime Loyal user 280 Posts |
Anything for a buck. Disgusting.
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